Data Science

healthcare data professionals

The Rising Need for Healthcare Data Professionals

Over the past several decades, healthcare has evolved in many exciting ways. From developing new treatments to receiving care more conveniently for patients, advancements in healthcare have steadily improved the field in several ways. Unfortunately, there are still areas in the healthcare field that need to improve, mainly when collecting and analyzing health-related data. While …

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analytics in big data

Analytics in Big Data: How to Retrieve Insights from Terabytes

People generate massive amounts of data daily. Only a tiny percentage of this data is reaped by organizations from their consumer and employee pools. Internal procedures such as accounting, employee training, and attrition generate massive volumes of data for organizations. This data can be transformed into valuable business intelligence using big data and advanced analytics. …

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improving your business with data processing

Improving Your Business with Data Processing

Data processing is an elusive and complicated experience for many businesses. What it is and how it can be used remains primarily misunderstood and, perhaps for that reason, dramatically underutilized. While big business has finally come around to embracing data implementation—leading to a significant rise in data-driven jobs—public perception continues to frame data processing and …

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understand data for business analysis

Using Data to Connect to Your Business Audience

Data has become an essential part of operating and maintaining a successful business in today’s world. Unfortunately, not many businesses take advantage of data when communicating to their audiences. This is likely because many are unaware of the overwhelmingly positive impact of integrating data on a business’s marketing campaigns. Utilizing data in marketing efforts can …

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understanding data and applying it to brand story

Understanding Data and Applying it to Your Brand’s Story

People love stories. It should be no surprise. Storytelling is at the foundation of culture, religion, human history. It runs like a current through every significant stage of human evolution, from cave drawings right up until the moment the first Game of Thrones book hit stores. It’s also a key component of good marketing. Anyone …

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